Your independent
car curator.

I find the one worth having, and see it through — first question to keys in hand.

Find my perfect carFrom $49
Not affiliated with, or compensated by, any dealer. Ever.
I don't sell leads — your information never leaves me.
The gap is real

The odds are in their favor.

The average person buys a car once every six years. A dealer does this every day. Price, trade-in, financing, fees — four separate places they make their money, every one negotiable. It's the whole reason you shouldn't sit at the table alone.

76%
of buyers don't trust dealers to be honest about pricing
86%
are concerned about hidden fees when buying or leasing
33%
have experienced deceptive selling at a dealership
30%
agreed on a price — then found additional fees at signing
KPA / The Harris Poll · Dealership Trust Survey · n=2,098 U.S. adults · Jan 2024
Who's on your side
Surge

I've sat on every side of this table.

Buyer, dealer, and the board rooms behind both.

A hundred-plus cars — five-thousand-dollar commuters to six-figure exotics — some for clients, most just for people I care about. Every one because I love it.

100+
Cars negotiated
$0
Never paid by dealers
7
The age I started
Yes, really.

You work directly with me. Always.

How it works

You talk. I listen. Then we go find it.

01

It starts with you

Your lifestyle, what you need, and what you're really after. A few minutes is all I need, and I'll know exactly what to look for.

02

I get to work

I find the cars that actually line up — often one you'd never have considered, and better than you thought you could get.

03

You set the terms

You know the car. You know the trim. You know the price. And you know it's right.

Pricing

Three ways to do this together.

Start here
Scout
$49
What to buy. What to pay. What to say.
  • Your Digital Vehicle Discovery Session
  • The cars that fit your exact needs
  • Which model years to buy. Which to avoid.
  • Actual owner-reported issues to watch out for
  • How much to pay once you find the one
  • Your custom negotiation playbook
  • I got your back. Reach out if you need me.
Start with Scout
Most popular
Hunter
$99
Vetted options. Delivered to your inbox.
  • Everything in Scout
  • We narrow to your one car
  • Real, vetted listings — with a gameplan for each
  • The exact questions to ask that dealer
  • What the drive-out number should be
  • History report on every car I send
  • When to get a PPI, and how to ask for one
Get Hunter
Hands on
Wingman
$199
We coach. You win.
  • Your Personal Vehicle Discovery Session — one-on-one with me
  • Everything in Hunter
  • In your corner on up to 3 target vehicles/VINs — I help you
    • Confirm the car is actually there
    • Spot the hidden fees before you walk in
    • Pin down the real drive-out (OTD) number
    • Line up shipping — if needed
    • Line up a PPI — if needed
  • The exact moves at the dealer, in real time — you make the calls
  • 30 days of support while you close
Go Wingman
Buy small, upgrade free. Whatever you pay comes off the next tier if you want more. Start at $49 and you're never out anything for starting small.
What you actually get

Don't take my word for any of it.

This is Marcus's report — his commute, his budget, the dream car he couldn't stop thinking about, and the three I found that actually fit his life. Yours will read nothing like it, because it starts from your answers, not a template. What carries over is the depth: the cars, the reasoning, your number, and the exact words to use at the dealership.

Read a full sample report
Scout · sample
THE PICK
2018 LEXUS IS 350 F SPORT
$27,400
my target price · market is $29–32k

Bulletproof, holds its value, and nobody argues with it. Verify timing and fluids on higher-mile cars, and skip anything buried in cheap aftermarket parts…

Opening offer: $26,800. Walk-away: $28,900. When they say the price is firm, here's exactly what you say…

People I've done this for

The part that isn't me talking.

I found a car I had been searching 10 years for in a week!

Susan C.· Houston

Surge helped me find a car that I had no idea was even in my price range and helped me get it delivered to my doorstep!

Raz S.· Seattle

I absolutely hate dealerships but Surge told me EXACTLY how to talk to them and it made the process so seamless!

Nora· Los Angeles
If it's not right, tell me.

I'll fix it — that's the whole policy.

Straight answers

The questions you're actually asking.

Can't I just research this myself?

Of course. I did it for free for years before anyone paid me for it. The real question is whether you want to spend forty hours learning which model years have a timing chain problem — and then walk in and negotiate against someone who does this every single day.

Do you know my local market?

Prices are set nationally and adjusted locally, and I pull real listings in your area — so yes. I'll also look outside it. Some of the best deals I've ever done were a thousand miles away with shipping built into the price, and I'll tell you when that's the play.

What if I don't like the cars you pick?

Tell me why, and I'll make it right. What you don't like tells me as much as what you do.

How is this different from the big car-shopping sites?

Most of them run on dealer advertising and lead referrals. That's a legitimate business — it's just not mine. Some will sell you a car's history and stop there. None of them tells you which car to buy, what to pay for it, or what to say — because none of them is sitting on your side of the table.

Will dealers get my information?

Not from me. I don't sell leads and I don't refer you to anyone — your name, number, and email never leave me. I don't make money that way and I never will.

What I can't control is what happens when you contact a dealer. Your report covers that too — how to reach out on your terms, without handing over your life.

Do you get paid if I buy the car you recommend?

No. I have no financial relationship with any dealer, seller, lender, or warranty company. The only money I make is the money you pay me. It's the only way the advice can be worth anything.

Why aren't the results instant?

Because instant means nobody thought about it. Pulling a spec sheet takes four seconds. Working out what it means for your budget, your commute, and the way you'll actually live with the thing takes a person. Every one of these gets my judgment on it before it reaches you — instant would mean nobody looked.

I'm not buying for a few months. Too early?

It's the best time. The worst deals happen when someone falls in love with a car on a Saturday and has to have it by Sunday. Know what you want before you're emotional about it — that's most of the battle right there.

Let's do it together.

Five minutes of questions. Then you'll never walk into a dealership at a disadvantage again.

From $49. I don't sell leads.